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Fundamentals of Market Research Part II: Market Analysis

In this free course, you'll learn how to use Market Analysis to map out your landscape, including your different types of competitors and partners. Register HERE!

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About this course

Market Research is necessary for any business at any stage of growth.

In this course, the Fundamentals of Market Research Part II, you'll explore how to apply the research method Market Analysis to map out your landscape.

You'll learn how to:

  • Find your different types of competitors as well as partnerships. Essentially all the websites you need to be aware of!

Whether you’re launching a new business, optimizing your existing business or entering a new market, Market Analysis is a must. 

This free course is a mixture of functional knowledge with Similarweb applications. 

Upon completion, you will receive a Certificate of Completion which you can share on LinkedIn. 

Are you ready? Get started by downloading our participant guide so you can make notes as you go along.

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About the instructor:

Rachel, Senior Product Education Manager, has been at Similarweb for over four years.

Rachel Rix

Rachel started in the Client Services team, supporting customers from a range of industries and roles on how to maximize their value and ROI from Similarweb's products. Rachel brings this training expertise and love of building relationships to empower learners with the Academy. 

Connect with Rachel!

If you have any feedback or questions, email Rachel at learn@similarweb.com 

Curriculum

  • Introduction
  • Welcome to Fundamentals of Market Research
  • Play harder in your market with Market Analysis
  • Using market analysis to grow your business
  • Map out your landscape
  • Identify key players, opportunities & threats
  • Demo: How to map out your landscape with Similarweb
  • Grow your market share
  • Grow & track market share trends over time
  • Demo: How to track market share with Similarweb
  • Time to test your knowledge!
  • Summary
  • We'd appreciate your feedback!
  • Next steps

About this course

Market Research is necessary for any business at any stage of growth.

In this course, the Fundamentals of Market Research Part II, you'll explore how to apply the research method Market Analysis to map out your landscape.

You'll learn how to:

  • Find your different types of competitors as well as partnerships. Essentially all the websites you need to be aware of!

Whether you’re launching a new business, optimizing your existing business or entering a new market, Market Analysis is a must. 

This free course is a mixture of functional knowledge with Similarweb applications. 

Upon completion, you will receive a Certificate of Completion which you can share on LinkedIn. 

Are you ready? Get started by downloading our participant guide so you can make notes as you go along.

----------

About the instructor:

Rachel, Senior Product Education Manager, has been at Similarweb for over four years.

Rachel Rix

Rachel started in the Client Services team, supporting customers from a range of industries and roles on how to maximize their value and ROI from Similarweb's products. Rachel brings this training expertise and love of building relationships to empower learners with the Academy. 

Connect with Rachel!

If you have any feedback or questions, email Rachel at learn@similarweb.com 

Curriculum

  • Introduction
  • Welcome to Fundamentals of Market Research
  • Play harder in your market with Market Analysis
  • Using market analysis to grow your business
  • Map out your landscape
  • Identify key players, opportunities & threats
  • Demo: How to map out your landscape with Similarweb
  • Grow your market share
  • Grow & track market share trends over time
  • Demo: How to track market share with Similarweb
  • Time to test your knowledge!
  • Summary
  • We'd appreciate your feedback!
  • Next steps